“Having a good product in your hands is one thing. Knowing how to put it out there in a market you’re not familiar with is another. Maya helped us position Squid within the European graphic arts industry. Concept, copy and media outreach - she secured the right message and messaging and how to relay it correctly to the right people. Her efforts definitely raised our profile with key stakeholders at Fespa, driving extra traffic to our stand and generating global sales leads thanks to our visibility in the trade press. A clear and straight-forward communication where the outcome exceeded the expectations.”